**Edited: Due to the lack of internet here in Los Angeles I unfortunatly wasn't able to add last week's winner before this post went up but here he/she is!! Taru76! Congratulations! Please send me an e=mail with your address and I will make sure the package will be send out to you soon! And thank you all for playing along :)**
And now on to today's manufacturer:
There are many, many adhesives available on the market and teaching my classes I come across all kinds. What I notice is that a lot of people see adhesive only as a side product, not as an essential. I have to admit I was like that before I discovered and got to work with SAby3L products. I choose the cheapest adhesive tapes and photo glue I could get, saving my money for all those expensive gorgeous papers, embellishments and tools out there. I thought adhesive was the least important to spent my good money on... I was so wrong! After a couple of years of scrapbooking I noticed while going through my albums that parts started to fall off my layouts, paper strips getting loose, flowers and embellishments drifting in the page protectors... and it was even worse for the altered art and off the page projects! I started to realize that good adhesives are the base of my projects. After all I don't spent a lot of time creating beautiful stuff to have it fall apart in time. I discovered that SAby3L products are perfect for me and not only because of the great permanent stickiness but also because of the versatillity of the products. There is a variety for every project, whether you are doing "just" paper crafting or into mixed media. SAby3L adhesives can be used for embossing, glitter, foils and much more! I can truly say that I love Scrapbook Adhesives by 3LTM and I am delighted to introduce them to you in this second episode of Behind the Scenes.
Today we are talking to Beth Pingry. Beth, please tell us something about yourself.
Hi I’m Beth Pingry, Media Director for Scrapbook Adhesives by 3LTM. I’ve been with the company for about 2 years. I’m a work-at-home mom to 2 teenage boys, wife to my college sweetheart, and a scrapbooker living in the Chicago suburbs. I love my job! I love working with the talented and fabulous Designer Teams we have, as well as my “boss” Betina Lind Krarup, who lives and works in Denmark. The time difference allows me to attend conference calls in my pajamas! We’re more like friends with a common vision than co-workers! I love meeting other craft industry people, coordinating cross promotional activities between companies. This is going to be another great year for us, and I’m thrilled to be a part of Scrapbook Adhesives by 3LTM!
Can you tell us something about the company? By who and when was it founded and where is it based. Was it originally the intention to produce for the scrapbooking market or did it evolve in that direction in time?
The 3L Company was started more than 40 years ago in the family kitchen of the Ludvigsen brothers in Denmark. One of the brothers was a student and was in search of a repositionable tab-solution for his dictionary, but couldn't seem to find one, so the brothers invented one! And this was the beginning of the Adhesive Adventure. Today, many years later, the company is still based in Denmark and made up of four divisions, employing more than 100 designers, engineers, technicians and sales and support staff. The E-Z Runner® Family, including the E-Z Dots® Repositionable is still one of our strongest selling adhesives.
As a company, 3L has always been focused on best practice for the environment as well as all employees. All packaging is made with at least 95% recycled materials and 100% recyclable, An average of 15% wind power is used in all our production processes. The administration and the production is placed side by side in building surrounded by green trees and rolling hills. The strong bond between production workers and administration is seen in the daily break, where we all meet for morning coffee and a talk of news, challenges and the great stories.
What kind of products does your company offer, which are your personal favorites and why?
– Adhesives for crafters – Our most popular product is the E-Z Runner® Family including the E-Z Runner® Permanent Strips because they work great for nearly all applications, followed by 3D Foam Squares, which are great for dimension, and come in 2 thicknesses and sizes and even in tape! Adhesive Sheets are perfect for odd shapes, die cuts and making your own embellishments.
A quick poll of our DT shows that each has specific favorites, E-Z Runner®, and E-Z Dots® Permanent are the runners our Designers reach for over and over, along with 3D Foam Squares of all shapes and sizes! All are permanent and easy to use (and the bright colors make them easy to find on your desktop!)
How are new products developed? Do you have in-house designers or designers from outside?
Sometimes our products are developed through requests from the paper crafters of the industry, and sometimes by the ideas of our in-house designers. We have a very creative international Design Team who constantly brings us feedback from the industry and keep making suggestions based on their experience and creative needs. Most often we send not yet launched products to our Design Team for evaluation and final tweaks before bringing it to the stores- We always encourage both our Design Team and paper crafters in general to bring us their input and general opinion about our products - in our opinion, this is the only way to be successful, and we are very grateful when people take their time to help us excel.
How do you think the scrapbooking/mixed media scene will evolve in the upcoming year.
We believe the French influence will continue; along with detailed die cutting options in manual and electric; quilting, sewing and fabric influences, along with doilies, lace, knitting and crochet designs.
Is there anything else you would like to share? Some new exciting products maybe?
We are introducing new 3D Foam Hearts and Adhesive Hearts. They come in 3 sizes and will be perfect for glitter, flocking, foils, embossing powder and more. We’re also introducing E-Z Runner Refillable Dispensers, with your four favorite adhesives in a new ergonomical and economical dispenser!
Where can we find Scrapbook Adhesive by 3LTM?
On our You Tube Page you can find several videos on how to create amazing projects using our products. Like this one showing how to use Adhesive Sheets with glitter:
That is pretty cool isn't it?
And here is today's give-away, a prize pack with a large variety of adhesives with a value over $ 90,-! And guess what? The new Adhesive Hearts and 3D Foam Hearts are in there too!
What do you have to do to be able to win?
First visit Scrapbook Adhesives by 3LTM website and/or You Tube Page, then come back here and tell me what your favorite product and/or video is and why. Comments close on Thursday, January 17 at midnight (GMT+1). The winner will be announced in the next Behind the Scenes on Friday, January 18.
Thank you Beth for a peek behind the scenes of Scrapbook AdhesivesTM by 3L and for this awesome givaway!
Next week's manufacturer is Sizzix! Don't miss it!